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Asbicon’s “GAIN and WIN” makes it simple to Win in Sales & with Shoppers

In our quest to enable the success and ambitions of Consumer Goods professionals and organisations, Asbicon teams put a lot of thought and effort to create a simple and structured methodology – GAIN and WIN.

GAIN and WIN is based on four key pillars:

  1. G – Get New Customers
  2. A – Augment Customer Spend
  3. I – Increase Frequency of Purchase
  4. N – Nurture & Grow Profits

This allows organisations and individuals to build capabilities and provide business solutions as the market needs and complexities evolve. It also allows an organisation to enable its Sales & Shopper Marketing teams with required levels of capabilities based on seniority and roles that they are responsible for. For e.g. Entry level & Junior Sales people can benefit by being proficient in all the capsules of G pillar, while the Senior Sales & Shopper Marketing professionals can drive further value from the capsules of A & I pillars. The N pillar further provides support to the Senior Management.

Asbicon has a lot of further content structured on the GAIN and WIN methodology which can be mapped to individual business needs. To see the GAIN and WIN methodology in detail and to find out how Asbicon can help drive further value through your Sales & Shopper Marketing functions, please visit www.asbicon.com or write to us on info@asbicon.com. We would love to take you through the methodology in detail and explore how it can help you.

Regards

Team Asbicon

(Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods & Services sector. Asbicon enables this through its 6 verticals of Research, Assisted Advisory, Capability Development, Data services , Design services & IT solutions providing Retail & Distribution effectiveness to its clients)

 

Asbicon e-Learning: World Class Training for Consumer Goods Specialists – A Sneak Preview

Asbicon Learning is pleased to share the imminent launch of its e-Learning training programs. These World Class programs are specially designed for the Consumer Goods and Services sector based on Asbicon’s trademarked methodology “GAIN and WIN”. All of Asbicon Learning’s training programs are designed to help Consumer Goods and Services organisations and individuals Win in Sales and with Shoppers.

Please look out for the official launch communication coming soon… In the meantime, we thought you might enjoy a sneak preview of our industry leading programs as shared in the video above. We believe there is nothing like it available currently, if you feel otherwise we would love to hear from you to make these even better.

To keep up to date with communications from Asbicon Learning and to be the first to know of interesting developments and our launch, please subscribe to our Discussions/ Blog. If you are a Sales Manager and / or an HR Manager, please get in touch to see how we can support the development of your Sales Capability and Shopper Marketing Capability. You can write to us on info@asbiconlearning.com

(Asbicon Learning is a part of the Asbicon Group (www.asbicon.com). Asbicon is a Consumer Goods & Services specialist firm focused on “Delivering Growth Aspirations” of Aspiring Brands. Asbicon enables this through its 5 verticals of Capability Development, Design services, Assisted Advisory, Research & Data services providing Retail & Distribution effectiveness to its clients)