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Range Review success delivered for Global Consumer Electronics Major by Asbicon!

We are pleased to share that Asbicon was able to provide value addition to the Range Review process for a World’s Leading Consumer Electronics Company. We are thankful to our clients for such encouraging feedback.

The support process was delivered in record time and brought various Asbicon divisions together to deliver an encouraging outcome. The process had strong research elements led by the research division, Asbicon Research (www.asbiconresearch.com), presented strongly through robust design elements led by the design division, Asbicon Dezign Services (www.asbicondezignservices.com) and ultimately brought together with strong insights and recommendations by Asbicon Advisory.

We absolutely loved working on this project and look forward to working with the client on many other value creation opportunities for its Brands.

If any of Asbicon’s divisions can be of assistance to drive Retail & Distribution Effectiveness for your Brands, please get in touch on info@asbicon.com or reach out on any of our Social Media pages.

(Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods and Services sector. Asbicon enables this through its 6 verticals of Dezign Services, Capability Development, Data Services, Research, Assisted Advisory & IT Solutions providing Retail & Distribution effectiveness to its clients.)

Asbicon delivers America’s Distributors Conference in Dubai for a Consumer Goods major

Asbicon is proud to have successfully conceptualised, developed and delivered a Business Partners Conference for the North and Latin American Distributors of a Consumers Goods major. With a majority of the distributors from Latin America, a Spanish Theme was created and brought to life. Most of the game-changing marketing initiatives such as using Augmented Reality, Virtual Reality, E-Learning and Heritage Marketing also developed by various Asbicon’s teams were showcased at the conference. 

We wish our client and its distributors all the success in implementing the learning from the conference into their respective markets. 

To know more about how Asbicon can help a Consumers Goods or Services organisations in enabling Sales & Distributor effectiveness, please get in touch on info@asbicon.com.

(Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods and Services sector. Asbicon enables this through its 6 verticals of Dezign Services, Capability Development, Data Services, Research, Assisted Advisory & IT Solutions providing Retail & Distribution effectiveness to its clients.)

Asbicon conducts qualitative research to enable NPD for a Consumer Goods leader at Asbicon’s Knowledge and Experience Centre in the UK

Asbicon Research (www.asbiconresearch.com), the research division of Asbicon Group (www.asbicon.com) in partnership with Asbicon Dezign Services (www.asbicondezignservices.com), the creative arm of Asbicon successfully conducted co-creation sessions for a NPD packaging optimisation project for global Consumer Goods giant.

The objective of these sessions was to define the key elements of the proposed NPD packaging to enable premium brand positioning for client’s Hair Care products. Asbicon’s research included Focus Groups and other qualitative exercises with the premium category shoppers to generate actionable insights which then fed into dynamic creation of effective packaging solutions by Asbicon Dezign Services along with the client’s team.

As different divisions of Asbicon are resourced in-house in multiple locations across the world and work closely together, this provides our clients the ability to run efficient projects to enable Sales & Distribution effectiveness for their Consumer products and services.

We are already excited to replicate the success of packaging on shelf as we have done for other clients before.

 (Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods and Services sector. Asbicon enables this through its 6 verticals of Dezign Services, Capability Development, Data Services, Research, Assisted Advisory & IT Solutions providing Retail & Distribution effectiveness to its clients.)

Augmented Reality @ Point of Purchase for a Consumer Goods major in multiple languages to be developed by Asbicon

Asbicon IT Solutions in partnership with Asbicon Dezign Services (www.asbicondezignservices.com), the creative arm of Asbicon Group (www.asbicon.com) signs a project to coneptualise, design and develop Augmented reality mobile app for a Consumer Goods client. The app will be developed in multiple languages including English, Arabic and Spanish to serve Middle Eastern, European and North American & Latin American markets. This builds on successful development and deployment of Augmented Reality solutions for Consumer Goods clients by Asbicon.

(Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods and Services sector. Asbicon enables this through its 6 verticals of Dezign Services, Capability Development, Data Services, Research, Assisted Advisory & IT Solutions providing Retail & Distribution effectiveness to its clients.)