Our History
Asbicon was established on 09/09/09 in the UK to focus on service provision in the areas of Consumer Goods and Services. Our founders have over 20 years of experience in the Consumer Goods, Services & Retail sector which includes Sales & Marketing line experience in Europe & Asia with companies such as Procter & Gamble, ICI Paints (Dulux), Bottlers of Pepsi & Perfect bakeries. Subsequently they have worked with world’s leading Advisory organisations such as Accenture & Kantar Retail (Glendinning) advising Consumer Goods and Services clients in Europe, Middle East, Asia, Africa and Americas.
Their long held passion to bring meaningful change in the capability & operations of Consumer Goods and Services organisations through Sales and Marketing support led them to form Asbicon to help clients address commercial & capability challenges in a simple and easily understandable way that clients can relate to. Asbicon’s understanding and appreciation of client challenges is helped by the fact that Asbicon resources have handled those challenges themselves during their line experiences with world’s leading organisations.
Having office infrastructure in Europe, Middle East, Asia, Africa and Americas and building on the expert experience that our founders have gained by living in these continents (Europe, Asia and Americas), Asbicon also helps clients with liaison services to help them to do business between the Western world and Asia.