The Sales & Marketing

Support Company


Unilever appoints Asbicon as its Capability Development PartnerPanasonic appoints Asbicon Group to support New Product LaunchAsbicon’s Founder Ankur Shiv Bhandari inducted into the Worshipful Company of Marketors

Welcome to Asbicon

Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods & Services sector. Asbicon enables this through the following 6 verticals providing Retail & Distribution effectiveness to its clients:

1. Shopper focused Design (Asbicon Dezign Services)
2. Capability Development (Asbicon Learning through GAIN and WIN)
3. Analytics
4. Shopper Research
5. Assisted Advisory
6. IT Solutions

Our domain focus has given us the opportunity to support organisations in more than 50 countries.

Years of experience in enabling Retail & Distribution effectiveness

Our founders have over 20 years of experience in enabling Retail & Distribution effectiveness in the Consumer Goods and Services sector which includes Sales & Marketing line experience in Europe & Asia with blue chip companies such as Procter & Gamble, ICI Paints (Dulux), Bottlers of Pepsi & Perfect Bakeries. Subsequently they were associated with world’s renowned Advisory organisations namely Accenture & Kantar Retail (Glendinning) advising Consumer Goods and Services clients in Europe, Middle East, Asia, Africa and Americas.